Happy Monday to you all!
I’m happy to report I’m finally back after a much needed break to regain my thoughts, perspective, and honestly, just have a little downtime with my family. After many changes, I needed a moment to process and refocus so in the future, I can be a much better resource and guide for you all.
In the meantime of this refocus and collecting new material and content, my sweet step-sister, Mamie reached out to me about a workshop she had been eying for quite some time. She mentioned it was in Phoenix, which frankly is amazing because my grandmother lives there and I thought it would be the perfect opportunity to gain knowledge in blogging, as I am still so new to this industry, as well as spend a couple of days with my grandma in the beautiful Arizona sunshine. Also, love on my new NEPHEW and bond with my sister! 😉 Not to mention, the weather there is seriously the best this time of year and the perfect time to visit if you haven’t had a chance to. It didn’t take much convincing for me to jump on the bandwagon!!
So with that, we bought our tickets, scheduled our flights, and prepared our parents that they would be joining forces to babysit while we went on a fun-filled two day conference with the Bloguettes. Who, by the way if you aren’t familiar or following, you MUST! Especially if you’re interested in a career in blogging, branding, or marketing on some level. They have such incredible style, are very skilled in anything related to social media, creating and implementing the perfect brand to give you the tools you need to be successful in your business. They know how its done, folks!
We arrived in Phoenix, settled in and decided we should attend the first event planned, which was a cocktail hour at the lovely Palomar Hotel in downtown Phoenix. After a few outfit changes (me) we were on our way! We just figured we’d check in early to save us time, especially since this newbie had no idea what to expect on the first day of the workshop! We arrived and the cutest girl with the GREATEST hair who we quickly became friends with, joined us in the elevator to the party on the roof. We checked in, grabbed our badges, fabulous swag bags, some drinks (obvi) to break the ice and began mingling with the all the #bossbabes in the crowd. We met some amazing women, all with different stories, backgrounds and start ups. It was fascinating, encouraging, and a small preview of what the next couple of days would look like. We were SO excited for day one!!
Day One: So first, COFFEE! I am not a fully functioning, pleasant adult in the morning without it. The Gypsy Cup hooked a sister up and they did NOT disappoint. I was ready to coffee & conquer the day after just one cup of that goodness! If you’re ever in the Gilbert, AZ area you should definitely look them up. Or check out the link above because they have a blog and a wide variety of products and services. Did I mention, they pull up in the CUTEST trailer EVER to the site of your event? This aspect alone is worth it all!
After Mamie and I scoped out the parking lot, which was recreated into a bloggers paradise, (I mean, you know we took a million photos since they had the perfect backdrops and all the cactus a girl could need), we went into our first course of the day. It was on how to plan your content! Hello, genius!! If you aren’t familiar with Planoly, you need to get on board. This is a feature, I am so happy to finally say I use. It allows me to plan my content ahead of time. So whether on Instagram, Facebook, or on your blog/website, this tool allows you to map out your exact posts on the days you want them to go live and schedules them accordingly. So if you like to procrastinate (me again) then this may be useful for you in managing your aesthetic and which posts you want to feature on certain days of the week/month.
Next, was a course on video. You may realize this, but video is becoming more and more appealing to followers and readers and in 2018 is quickly becoming all the rage. I want to eventually start vlogging and sharing our experiences in travel, tutorials and so forth, so this was super helpful as I look to implementing this in the near future.
One of my all times favorite courses was the entrepreneurship course given by the founder of the jewelry line, Origami Owl. Chrissy Weems and her daughter spoke about starting their business and how they turned it into a hugely successful endeavor. Her words were beyond inspiring and made me feel as though nothing is too small or big to conquer. There is room for everyone and YES, we are all in fact enough. Don’t we all need to hear that sometimes? That we are indeed where we are supposed to be. God doesn’t bring us to it without leading us through it. I totally believe this and how we can allow fear to talk us out of our destiny. Needless to say, after listening to her speak, “Step Your Game Up” became my mission in making this come back. She was motivating and kind of gave me a kick in the pants to get moving again. Check out their jewelry line here.
Day one left me feeling empowered, excited and so happy to be going through the process with Mamie by my side. Super thankful to have had the opportunity to learn, network and and grow together. We also couldn’t wait to get back to our babies for snuggles and an early bedtime! How old am I? Ha!
Day Two: Coffee. Coffee. Coffee.
Let’s just dive right in to my two favorites of the day! Julie Soloman, blogger, New York Times best selling publicist, and she also has a highly successful podcast. She was so relatable, super sweet and gave great insight on effective online marketing. You can listen to her podcast here.
Meanwhile, Corbin is having a blast with Nonno, Lulu, Grandma, and baby Summit. Pretty sure, he didn’t miss me at all! He went on walks, hung out in his pj’s, ate all the candy in Grandma’s “secret drawer” and dug out every toy he could find to drag to the backyard. Successful time at Camp Grandma’s.
My final course was with Lorena who is a Bloguette and shared the effectiveness of a media kit and press kit. Why bloggers need them and how they can help in any advertising opportunity presented. I am currently working on a media kit for my blog and hope to share it in the next couple of weeks on my home page.
In concluding, my main takeaway, besides the knowledge, cute atmosphere and amazing braids, was the new found friendships I made. I cannot begin to tell you how incredibly fortunate I feel to have connected with this group of beautiful, insightful, and strong women. They each have so much to give to this world and I can’t wait to see their dreams flourish into reality. Big things are ahead and I am thankful God aligned our paths. If you ever have a chance to attend a workshop hosted by the Bloguettes, I would highly recommend going and just take in everything you possibly can. You get out what you put in and if you allow yourself to soak up all of the details, you will come out with so much more than with what you started. I am so glad I went and am so grateful to have had such an amazing opportunity.
Thank you for reading and have a wonderful week!! If you have any questions about my experience at the workshop, please comment below or email me at firstname.lastname@example.org.